BYP 195: 13 Essential Ingredients For A Successful Sales Page

1. Hero banner: with headline, sub-head, and buy button

2. “As trusted by” logos

3. Copy: objection-busting and / or unique selling proposition

4. Face of the brand: either picture or video with copy

5. So, What Is [Product Name]?

6. How Does [Product] Work?

7. Who is [Product] For?

8. Who is [Product] NOT For?

9. FAQ’s / “Will This Work For Me?”

10. Testimonials

11. Guarantee

12. Bonuses

13. Buying Options (usually 3 packages)

For more copywriting tips go to: writegreatcopy.com

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