The Morning Brief Text-to-Theater? How AI is Rewriting Cinema Part 1
Aug 14, 2025
Gurdeep Singh Pall, a former Microsoft veteran and co-founder of Intelliflicks, is breaking new ground in AI filmmaking with his hyper-real historical feature, Maharaja in Denims. He discusses the rapid evolution of AI in cinema, transforming simple prompts into full films. The conversation dives into the fusion of passion and technology, addressing the ethical dilemmas of authorship and creative individuality. Pall emphasizes how generative AI can democratize filmmaking in India, giving rise to new storytelling possibilities.
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Two Paths Of AI Filmmaking
- AI filmmaking split into two tracks: augmentation for mainstream films and fully AI-generated features.
- Generative models now produce characters, sets and story elements from prompts, shifting filmmaking dynamics.
From Massive To Neural De-Aging
- Early AI steps in cinema began with Massive for LOTR and then neural de-aging in The Irishman.
- These milestones seeded the later rise of diffusion and text-to-video tools used today.
Maharaja In Denims At Cannes
- Intelliflix's Maharaja in Denims used prompts to build large-scale sets and crowds and screened at Cannes.
- Gurdeep Singh Pall co-founded Intelliflix after a long Microsoft career to produce this AI-driven historical epic.
