A Podcast for Coaches Managing the Unpredictability of a Coaching Practice
Apr 10, 2025
The discussion dives into the unpredictable nature of coaching practices. The speaker highlights how anxiety can stem from uncertainty while emphasizing that yearly trends tend to be more stable. They reveal the secret to reducing unpredictability lies in nurturing relationships—both with existing clients and potential ones. By focusing on trust and meaningful connections, coaches can transform randomness into a more controlled and rewarding experience. Plus, there's an exciting announcement about connecting directly with fellow coaches for support!
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Episode notes
Unexpected Client Return
- Mark Butler shares a story about a former client unexpectedly reaching out for more coaching sessions.
- This highlights the unpredictable nature of his coaching practice, where new clients often appear "out of the blue."
Predictable Unpredictability
- While monthly income is unpredictable, yearly trends reveal a predictable pattern.
- Mark Butler emphasizes that despite short-term uncertainty, coaching transactions consistently occur over longer periods.
Nurture Relationships
- Nurturing strong relationships is key to a more predictable coaching practice.
- Focus on building and maintaining connections to reduce uncertainty and attract new clients.