The Graham Cochrane Show This Is Boring, but It Will Double Your Revenue Fast
Sep 30, 2025
Unlock the secret to skyrocketing your business revenue without the usual hustle. Discover the three growth levers—getting leads, improving conversions, and most importantly, raising prices. Graham breaks down how simple price increases can double or even triple your income overnight. He tackles common fears about pricing, shows how attractive high-ticket offers can transform client relationships, and shares real examples of entrepreneurs changing their fortunes. Ready to elevate your game with premium pricing?
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Three Core Growth Levers
- Every business has three core growth levers: get more leads, increase conversion rates, and raise prices.
- Most entrepreneurs obsess over the first two while ignoring the simplest, highest-impact third lever.
Prioritize Lead Growth Tactically
- Get more leads by using channels like YouTube and paid ads to increase the number of people seeing your offer.
- Treat lead generation as a primary lever, but not the only one to scale revenue.
Improve Conversions With Better Messaging
- Increase conversion rates by refining messaging, sales copy, and the selling environment.
- Optimize lead quality, follow-up, and funnel elements to convert more of the same traffic into customers.