Tetragrammaton with Rick Rubin Pharrell Williams
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Dec 4, 2024 Pharrell Williams, a Grammy-winning songwriter and producer, shares insights from his impressive career and current role as creative director for Louis Vuitton. He discusses the transformative power of music, from his church experiences to collaborations with icons. Pharrell dives into the intersection of hip hop and fashion, highlighting their cultural connections. He reflects on the importance of collaboration in creativity and the joy derived from pursuing passions over commercial success. Additionally, he touches on the emotional resonance of music and personal style.
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Documentary Resistance
- Pharrell initially resisted making a documentary, finding his own story uninteresting.
- He was persuaded when he realized he could approach it creatively, leading to the Lego concept.
Lego Objectification
- Objectifying his life story through Lego allowed Pharrell to gain a new perspective.
- This helped him appreciate his true purpose: to find and share liberation.
Film Creation Process
- The film Piece by Piece was made by recording live action, keeping the audio, and recreating scenes in Lego.
- This unique approach was readily accepted by Lego, Focus, and Universal.