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"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition

Mapping the Tech Writing Ecosystem | Mario Gabriele, The Generalist

Jan 23, 2024
Mario Gabriele, founder of The Generalist, discusses the evolution of tech writing, niche publication opportunities, NFT experiments, and the importance of community in growing a media business. They explore the challenges of scaling a publication, the future of content creation, and lessons learned from an NFT experiment. The podcast also emphasizes the value of risk-taking and community building in content creation.
46:58

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Deeply researched and thoughtful analysis of tech companies can make content memorable and entertaining.
  • The Generalist shifted from a paywall model to a sponsor-supported model, emphasizing the value of niches and actionable content for subscriptions.

Deep dives

The Generalist: Building a Thoughtful Tech Publication

Mario Gabriel, founder of The Generalist, discusses the evolution of his publication and its focus on deeply researched and thoughtful analysis of tech companies. He highlights the importance of analyzing subjects from various angles, making content entertaining and memorable. Mario reflects on his journey and how he never imagined being a full-time solo writer running a publication. He also explores the tech writing ecosystem, the role of independent analysts, and the lack of coverage for more practical and actionable topics. Additionally, he shares insights on scaling the publication, potential future content series, and the challenges and rewards of combining venture investing with writing.

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