Local SEO Tactics and Digital Marketing Strategies Mastering Google Reviews for SEO Success and Local Trust - 234
Jul 11, 2025
21:46
How to Earn, Use, and Leverage Reviews to Climb the Rankings and Convert More Customers
What’s the one SEO tactic that boosts your Google Business Profile ranking and increases customer conversions? Google Reviews. In this episode of Local SEO Tactics, we dive into why reviews are a direct ranking factor, how to earn them ethically, and the insider strategies to get more of them, without risking penalties. If your local business isn't prioritizing reviews, you're falling behind. This is your complete guide to getting it right. What You’ll Learn
- How Google uses reviews to rank your business in the map pack
- Review strategies that increase conversions by up to 44%
- Ethical ways to ask for reviews and what to avoid to stay compliant