How Hype Can Win An Election: Michael F Schein on Trump, Harris, and Jordan Peterson.

In this episode of Changing Minds, I dive deep into the world of hype, political polarization, and media influence with Michael F. Schein, author of The Hype Handbook. Michael and I explore how hype has shaped the careers of leaders from Donald Trump to David Bowie and the role media and social media play in reinforcing tribalism. We tackle the rise of cancel culture, propaganda from both sides and how curiosity can bridge the divide. Get ready for an eye-opening conversation that challenges the way we see hype, media, and politics.

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