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AdTechGod Pod
The Refresh News: Breaking Down the $500M Mediaocean-Innovid Deal: What It Means for Advertisers
Nov 21, 2024
13:13
In this episode, we dive into the $500 million acquisition of Innovid by Mediaocean.
What does this deal mean for advertisers, connected TV, and the fight against walled gardens?
Joining us are Aaron Goldman, CMO of Mediaocean, and Dani Cushion, CMO of Innovid, who share insider insights on how this merger will redefine data control, measurement, and ad performance. From strategic goals to branding challenges (Flashavid, anyone?), we cover it all. Don’t miss this in-depth discussion on the future of advertising!
Learn more about your ad choices. Visit megaphone.fm/adchoices
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Discover
highlights
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