

The NTM Growth Marketing Podcast #32 "What's New in Digital with Danny McElhinny"
"You have to continue to sell that value confidently because people want to buy that value, they want to buy the outcomes and having that why in their painpoint will always help you sell at a higher price point." - Danny McElhinny
In this interview, Danny McElhinny, Advisor and Fractional CRO at NTM, speaks with Andrew about his observations and how to navigate marketing and business in today’s economy being on the brink of a recession. He discusses how to handle pipeline slippage, why a higher number of executive team members are getting more involved in the sales process, and how to stand out and land your sales while the economy is shifting.
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