About the Show:

“The brand rendezvous junction, our mission of crafting beer that brings taste and buds together, our beer names all have to do with what happens or what can happen, and the circumstances around people coming together.”

Michael Peerson

About the Guest:

Michael Peerson is the founder of Rendezvous Junction Brewing Company, a former Walmart employee with 31 years of service, and an author. His professional journey began as a pharmacist in East Texas before transitioning into a leadership role at Walmart, overseeing talent acquisition and large-scale operations across the U.S. Peerson has also written the book "Beyond Belief: Revelations from Death's Shadow," in which he shares his profound near-death experiences and insights into the afterlife.

Episode Summary:

In this heartfelt episode of I am Northwest Arkansas®, host Randy Wilburn sits down with Michael Peerson, founder of Rendezvous Junction Brewing Company, former Walmart executive, and author. The discussion takes a touching turn as Michael shares his journey from a successful career at Walmart to launching a thriving craft brewery. He also delves into his deeply personal near-death experiences and the spiritual revelations that followed, which ultimately inspired him to pen his book "Beyond Belief."

Michael's story begins with his early life in Holdenville, Oklahoma, his education in pharmacy, and a significant career at Walmart, where he was exposed to craft beer in the Pacific Northwest. This exposure sparked his passion, leading to the creation of Rendezvous Junction Brewing Company. He provides a behind-the-scenes look at how the brewery operates, emphasizing its unique brewing methods, community approach, and the robust variety of craft beers they offer.

Transitioning to a more poignant topic, Michael shares his near-death experience following a UTV accident and a subsequent pulmonary embolism, which led to a transformative spiritual awakening. He recounts vivid details of the incident, the divine encounter during his clinical death, and the compelling command to share his story. This experience is the crux of his book, which aims to provide a deep, faith-based understanding of life, death, and purpose.

Key Takeaways:

Michael Peerson's Career Journey: From a small-town pharmacist to a high-level executive at Walmart, and finally, a successful entrepreneur in the craft beer industry.
Genesis of Rendezvous Junction Brewing Company: The story behind the brewery's name, inspired by a historical anecdote from Rogers, Arkansas, and its mission to bring people together.
Near-Death Experience: An in-depth recount of Michael's near-fatal accident, his out-of-body experiences, and the profound spiritual insight gained.
Writing "Beyond Belief": The book's purpose and the powerful message it conveys about life, faith, and relationships.
Community and Craft Beer: The significance of their local customer base, the unique varieties of beer offered, and the brewery's emphasis on creating an inclusive community space.

All this and more on this episode of the I Am Northwest Arkansas® podcast.

Important Links and Mentions on the Show*

Email Rendezvous Junction

Website Rendezvous Junction

Rendezvous Junction on Instagram

Rendezvous Junction on Twitter

Rendezvous Junction on Facebook

Michael Peerson on LinkedIn

Tune in to KUAF 91.3 FM to listen to the I Am Northwest Arkansas® podcast on Ozarks at Large every Tuesday at 12 Noon and 7 PM CST. And, check us out on their podcast as well.

This episode is sponsored by*

Signature Bank of Arkansas "Community Banking at its Best!"

Northwest Arkansas Council - "Life Works Here!"

Try ONBoardNWA.com Today!

*Note: some of the resources mentioned may be affiliate links. This means we get paid a commission (at no extra cost to you) if you use that link to make a purchase.

Connect more with I am Northwest Arkansas:

Grab our Newsletter
Email Us at hello@iamnorthwestarkansas.com
Connect With Our Facebook Page
Connect With Us on Threads
Connect With Our Instagram
Connect With Our LinkedIn Page
Join The Facebook Group
Connect with our Fearless Host, Randy Wilburn on LinkedIn

Thank you for listening to this I am Northwest Arkansas® podcast episode. We showcase businesses, culture, entrepreneurship, and life in the Ozarks.

Consider donating to our production team to keep this podcast running smoothly. Donate to I Am Northwest Arkansas®

Mentioned in this episode:

ONBoardNWA.com

Looking for your next career move in Northwest Arkansas? Check out ONBoardNWA.com, the hyper-local job board designed to connect job seekers with leading employers in our community. From entry-level positions to executive roles, ONBoardNWA is your one-stop shop for job opportunities right here in NWA. Take the next step in your career and visit ONBoardNWA.com today.

Signature Bank of Arkansas "Community Banking at its Best!"

FindItNWA.com

🎧 This episode is brought to you by FindItNWA.com – the hyper-local business directory made for Northwest Arkansas. From local eats to trusted pros, it’s the go-to spot for discovering what’s great nearby. 📣 Are you a business owner? Get listed today and connect with thousands of locals looking for what you offer. 👉 Visit FindItNWA.com to explore or join now.

FindItNWA.com

Episode 296: Rob Jeppsen, Founder of Sales Leadership United - You Can Change Your Leadership DNA…and it Will Make ALL the Difference.