Millionaire University Pitch Perfect. How to Make Selling Your Product and Services Feel Easy | Lisa Fernandez
Feb 28, 2025
In this engaging conversation, Lisa Fernandez, a story-driven copywriter and strategist, opens up about her journey from traditional employment to successful entrepreneurship. She shares her holistic approach to pitching with confidence, emphasizing the importance of authenticity and resilience. Topics include overcoming the fear of pitching, the power of specificity in communication, and embracing uncertainty in business. Lisa advocates for viewing pitching as a creative process, encouraging listeners to trust their instincts and connect with clients meaningfully.
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Lisa's Career Transition Story
- Lisa Fernandez transitioned from a struggling postpartum period and impending layoff to starting a copywriting career.
- She trusted an intuitive nudge and took consistent daily steps to build her new path.
Bridging Employment and Entrepreneurship
- The bridge between steady employment and entrepreneurship is magical and builds versatile skills.
- Balancing and toggling between both worlds eliminates binary thinking about job security.
Pitch with Specificity & Authenticity
- Focus your pitch on specificity and authenticity; targeting a clear deliverable builds trust and relevance.
- Skip vague pitches; research prospects and highlight how your offering meets their specific unmet needs.
