The Greatness Machine 197 | Gary Henderson | The Future is Here: How to Leverage NFTs to Build Your Brand and Business
Gary Henderson, a seasoned digital marketing professional with over 10 years of experience in the industry, has worked with various clients ranging from small businesses to Fortune 500 companies, helping them grow their online presence and achieve their marketing goals. Joining us on The Greatness Machine, Gary shares his deep understanding of the latest digital marketing trends, and techniques, and how to use them to drive results.
In this episode, Darius and Gary talk about digital marketing, building strong client relationships, the rise of digital currencies, and what the future looks like for the creator economy.
Topics include:
- How Gary started helping creators monetize their personal brands
- Understanding your audience and having a strategic approach to marketing
- Building strong client relationships by providing a concierge-style service
- Understanding the reasons why people buy
- How to get your marketing cut through the noise
- The benefits of stepping outside of your comfort zone
- What is Gary Coin and how it works
- Gary looks back on founding the Giraffe Tower NFT project
- What Gary thinks the creator economy looks like in the future
- The rise of digital currencies and the ability to operate in a global space around the clock
- The benefits of using tokens instead of fiat currency to pay for products and services
- And other topics…
Resources mentioned:
Steal Like An Artist: https://www.amazon.com/Steal-Like-Artist-Things-Creative/dp/0761169253
Layered Money: https://www.amazon.com/Layered-Money-Dollars-Bitcoin-Currencies/dp/1736110527
Connect with Gary:
Website: https://gary.club/welcome
Website: https://www.digitalmarketing.org/
LinkedIn: https://pr.linkedin.com/in/garyhenderson
Connect with Darius:
Website: https://therealdarius.com/
Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/
Instagram: https://www.instagram.com/imthedarius/
YouTube: https://www.youtube.com/@Thegreatnessmachine
Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708
Learn more about your ad choices. Visit megaphone.fm/adchoices