“What Creators Owe To Their Audience” (Feat. Neil Shankar, Content Creator)

Neil Shankar is a TikTok content creator, producing content on what's new with consumer brands

“Getting the algorithm to like you is sometimes about playing the game of TikTok, for instance, speaking the language of TikTok and engaging with TikTok creators. You don't need to be like dancing in front of a ring light.” -Neil

Interacting with the idea of something is just as compelling to us as potentially purchasing that thing, its the concept of Romanticism, an idea we elaborate on more in our Visions report

As our infinite choice of options increases, it becomes a footprint issue, not just a carbon footprint, but a time footprint

“Brands and companies should be paying attention to how much time and focus their customers are giving them.” -Brian

When brands are able to slap a date on a project or report, or whatever it may be, it's creating a time capsule, meaning that it will never decay because it lives on in that year

“Visions 2022 will never become outdated. It will always be an encapsulation of this current moment.” -Neil

“What Creators Owe To Their Audience” (Feat. Neil Shankar, Content Creator)

Playing the Game

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