

🎙️ SEO Strategy with Melanie Gorman: AI, Blogging & Local SEO for 2025
SEO strategy is at a turning point in 2025, and in this episode, Melanie Gorman of Crownsville Media breaks down exactly what small business owners, therapists, and content creators need to know to be discovered in an AI-first digital world.
If you're struggling to get noticed, confused about how AI tools for search like ChatGPT and Gemini affect your visibility, or unsure if blogging for SEO still works, Melanie delivers answers grounded in 20+ years of hands-on digital marketing experience. Her work with therapists and mental health professionals offers a specialized lens into building trust, clarity, and authority through your content.
You’ll get clarity on whether your website is working for or against you in Google's eyes, and how poor messaging might be blocking conversions. This episode addresses the key concerns real people have when searching “how do I get found online?” or “why is my SEO not working?” — with actionable, honest guidance.
From building a content system that fits your time and voice to leveraging podcast SEO, YouTube SEO, and local SEO for traffic and trust, Melanie shows how aligning with your audience’s search intent can transform your online presence.
đź’ˇ This episode is perfect for:
Coaches, therapists, and small business owners needing better Google ranking
Marketers juggling too many channels and unclear on SEO priorities
Creators wondering if newsletters or Substack are better than blogs
Anyone questioning if their digital marketing is working
🎯 Learn how to:
Master keyword research in an AI-influenced landscape
Craft blogs and pages that signal authority to Google
Use content marketing that matches your clients' behavior
Turn attention into conversions with smarter messaging
Integrate local SEO through Google My Business even for virtual services
⏱️ Timestamps:
00:00 Intro & Melanie’s Background
01:00 Ideal Clients: Mental Health & Small Biz
02:00 The Evolution of SEO with AI
04:00 Why Blogging for SEO Still Matters
07:00 Substack, Newsletters & Longform Content
10:00 The #1 Reason Your Website Isn’t Getting Clients
12:00 Optimizing Podcast SEO & Titles
14:00 How to Succeed with Local SEO
16:30 How to Connect with Melanie Gorman
#SEOstrategy #MelanieGorman #BloggingforSEO #AItoolsforSearch #ChatGPTSEO #GeminiAI #ContentMarketing #LocalSEO #PodcastSEO #YouTubeSEO #SmallBusinessSEO #GoogleRanking #KeywordResearch #DigitalMarketingTips #MentalHealthMarketing #CrownsvilleMedia
To check out the YouTube (video podcast), visit: https://www.youtube.com/@drchrisloomdphd
Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show.
Click here to join PodMatch (the "AirBNB" of Podcasting): https://www.joinpodmatch.com/drchrisloomdphd
We couldn’t do it without the support of our listeners. To help support the show:
CashApp- https://cash.app/$drchrisloomdphd
Venmo- https://account.venmo.com/u/Chris-Loo-4
Spotify- https://podcasters.spotify.com/pod/show/christopher-loo/support
Buy Me a Coffee- https://www.buymeacoffee.com/chrisJx
Click here to purchase my books on Amazon: https://amzn.to/2PaQn4p
For audiobooks, visit: https://www.audible.com/author/Christopher-H-Loo-MD-PhD/B07WFKBG1F
Follow our YouTube channel: https://www.youtube.com/chL1357
Follow us on Twitter: https://www.twitter.com/drchrisloomdphd
Follow us on Instagram: https://www.instagram.com/thereal_drchrisloo
Follow the podcast on Spotify: https://open.spotify.com/show/3NkM6US7cjsiAYTBjWGdx6?si=1da9d0a17be14d18
Subscribe to our LinkedIn newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233
Subscribe to our email list: https://financial-freedom-podcast-with-dr-loo.kit.com/
Thank you to all of our sponsors and advertisers that help support the show!
Financial Freedom for Physicians, Copyright 2025