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Writer on the Side
144 A Novel Approach to Writing Books with Chris Fenning
Apr 17, 2024
Author Chris Fenning discusses his unconventional method of creating books through videos and feedback integration. He talks about self-publishing, repurposing online courses into books, marketing strategies for authors, and the importance of persistence in writing.
51:29
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Quick takeaways
- Adopting a unique video-to-book method for content creation.
- Benefits of self-publishing for marketing, control, and promotional strategies.
Deep dives
Innovative Approach to Writing Books Through Video Content Iteration
Chris Fennig, an experienced author, adopted a unique approach to writing books by starting with video content to gather feedback and later transforming it into books. This method involved creating one-minute tip videos on writing clear emails, structuring them with tips, examples, and potential outcomes. These videos doubled as social media content, a source for feedback, and formed the basis for book content. By iteratively refining the video content based on feedback, Chris efficiently transitioned the ideas into a book format.
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