Writer on the Side

Nat Eliason, author of the post-apocalyptic techno-thriller Husk and a renowned newsletter publisher, shares his journey from nonfiction to fiction. He discusses the challenges of crafting his debut novel, exploring themes of digital immortality and societal impacts. Eliason navigates the differences between traditional publishing and self-publishing, emphasizing the role of AI in editing. He also dives into effective marketing strategies, including insights on leveraging platforms like TikTok to boost book sales.

Discover how to rapidly write a book in just four weeks with the help of AI! The speaker shares insights from their journey in transforming a book writing course from cohort sessions to a more flexible, evergreen format. Learn about the marketing hurdles faced and the innovative course structure designed to guide aspiring authors. Plus, explore additional coaching options that enhance the learning experience!

Daniel Vassallo, the mastermind behind Small Bets, shares insights on managing three distinct newsletters while juggling a full-time job and family life. He discusses the growing importance of newsletters as a revenue-generating tool, providing practical tips on integrating ads effectively. Vassallo outlines strategies for maintaining subscriber engagement and the nuances of monetization using platforms like Beehive. The conversation also touches on common pitfalls in newsletter publishing and the evolving landscape of online education, showcasing how adaptability is key for success.

An in-depth interview with author and entrepreneur Phil Van Treuren, who shares how he built a six-figure self-publishing business selling stoic philosophy books—without relying on Amazon KDP.  

This is a repeat episode that addresses giving away your book for free (shifting it from paid to free) when it makes sense to do so. 

How do you start with Facebook Ads to get more readers? In this episode, I sit down with Francesco Ambrosian to discuss the effectiveness of Meta Ads, how to create compelling ads, targeting strategies, and the importance of a professional landing page. Francesco also shares his insights on different ad approaches for fiction and non-fiction books, budgeting, and the significance of organic versus paid marketing.

Layoffs are coming. Here's why everyone needs to be prepared by starting a side gig today (a quick backstory)

How do you sell over a million copies of a book? In this episode, I sit down with Eric Jorgenson, author of The Almanack of Naval Ravikant, to uncover the strategies, mindset, and marketing tactics behind his publishing success. From leveraging digital platforms to building an audience-first approach, Eric shares actionable insights for aspiring authors and entrepreneurs. Don't miss this deep dive into the business of books!

On Feb 11, I'm launching the fourth cohort of my course called "The 4-Week Write Your Book on the Side" System. More details on www.writerontheside.com/course

In this episode, Jonathan Goodman shares the behind-the-scenes journey of his latest book, The Obvious Choice. We discuss his transition from self-publishing to traditional publishing, innovative marketing strategies, and insights on building a successful business and author career. A must-listen for anyone interested in entrepreneurship, writing, and book marketing.