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Metrics & Chill - Predictable Growth for B2B
157: Building a Profitable Marketing Program (w/ Adam Goyette, Growth Union)
Sep 5, 2024
54:18
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In this episode of Metrics & Chill, Adam Goyette explains how your company can use data to measure campaigns and attribution to ensure they're building a profitable marketing program that brings the best return on investment (ROI) possible.
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highlights
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