The Mid•Point with Gabby Logan John Vincent
13 snips
Nov 26, 2025 
John Vincent, the dynamic founder of the LEON restaurant chain, shares his inspiring journey back to the brand he loves. He discusses the emotional and ethical motivations behind reacquiring LEON to prioritize its purpose and staff wellbeing. Vincent highlights the integration of ancient wisdom and modern science in his leadership philosophy, emphasizing love in business. He reflects on midlife reinvention, family dynamics, and the excitement of future improvements at LEON, all while maintaining an optimistic outlook on purposeful work and community connection.
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Buying Back Leon Was Moral Choice
- John Vincent says he bought Leon back because it was the right thing for the brand and its people, not for personal gain.
- He felt responsible to prevent 17 years of work from going in a direction he found unacceptable.
Business As A Vehicle For Love
- Vincent frames Leon as a vehicle for communicating love and nourishing people's journey toward wholeness.
- He prioritised staff well-being and total health over pure commercial metrics while running the brand.
Make Purpose, Not Profit, The Focus
- Focus on mission and product quality rather than chasing money directly, Vincent argues this attracts success indirectly.
- Treat revenue like water that nourishes the plants you actually want to grow.
