Episode 15: Balancing Art and Business with Patricia Burmicky

Patricia was born in Caracas, Venezuela to a Venezuelan-Slovenian family. In 2003, she received a B.S. in industrial engineering from the Simon Bolivar University in Caracas. She also studied photography at the Roberto Mata School of Photography in Caracas. In 2008, Patricia moved to New York to study at the International Center of Photography, where she was awarded with a Directors' Fellowship and graduated in June 2010. Her photographs have been exhibited at the Andrea Meislin Gallery and A.I.R. Gallery in New York. Her photographs have been published in ICP's Shift 2010, Tal Cual (Venezuelan newspaper) and Town and Country (magazine) in the Philippines.

In 2011, she founded PhotoUno Photography School in Midtown Manhattan where she currently teaches. Patricia lives and works in New York with her husband Francisco and her dog named Pitta.

In this episode, Michael and Patricia discuss:

• Understanding customer satisfaction in a service business
• How Patricia differentiates her business from the competition
• Can artistic passion be taught?
• The artistic and commercial sides of photography
• How to turn your creative passion into a thriving business
• Patricia’s best tips for finding, hiring, and developing great employees