SunCast 099 Webinar Selling 101 with Paul Grana of Helioscope
Welcome to Episode 99 of SunCast!
Today I'm bringing back one of my favorite SunCast past guests, Mr. Paul Grana of Folsom Labs as we help you discover the value of using Webinars in your sales and marketing process.
Stay tuned to learn
- The math behind Helioscope's no-salesperson organization
- The Myth of 1:1 sales effectiveness, and how a group setting works better
- The two types of webinars Paul uses and where they fit in the sales cycle
- The nuances of how Paul structures the webinar - from length and cadence to what days and times work best
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