The Podcasters Podcast How to Revive a Dead Podcast
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How can you revitalise your podcast if it has plateaued or even worse, died? In this episode, Ash and Kane give helpful advice and troubleshoot common problems and mistakes with podcasting to help you if you find yourself stuck in a podcast rut!
KEY TAKEAWAYS
- A seasonal podcast can mean you haemorrhage listeners. Generally, podcast listeners are creatures of habit, so if you stop producing episodes, they switch off.
- There is such a thing as over-creating content, you will become fatigued and the content will reflect this.
- Keywords and SEO are the most important things about your titles and show notes so make sure they reflect this.
- A relaunch or rebrand is an effective way to revitalise your podcast.
- Focus your promotion for your podcast platform first, once you have succeeded in this you can then branch out to platforms like YouTube.
- Good clear branding, better titles and show notes and more episodes will lead to better discoverability.
BEST MOMENTS
“You can also just do a complete rebrand”
“Focus on building that audio audience that you own, that no one can take away from you”
“It’s 20% of the things you can do that is really going to give you 80% of the result”
VALUABLE RESOURCES
EPISODES TO CHECK OUT NEXT
Podcast Production - The Cost of the Wrong Choice
How to Launch a Number 1 Podcast - Part 1
ABOUT THE HOSTS
Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.
They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.
Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.
Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.
CONNECT & CONTACT
Email: podcast@progressiveproperty.co.uk