Unlearn

How Product Managers Can Avoid Startup Failures and Drive Growth with John Cutler

Jan 15, 2025
John Cutler, Head of Product at Dotwork and former Senior Director at Toast, dives into the messy world of product management. He discusses the importance of embracing complexity to drive innovation and shares how unlearning rigid practices can fuel team growth. John highlights his writing journey as a powerful tool for shaping ideas and fostering connections. The conversation also touches on evolving product management practices and the necessity for empathy and adaptability in a fluctuating market.
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ANECDOTE

Early Game Startup Spark

  • John started a video game company in his early twenties and sold the game from his bedroom after a big retail deal fell through.
  • The experience taught him what it feels like to build something with a small team under chaotic conditions.
ADVICE

Ship Often To Improve Your Writing

  • Make writing a habit and use publication as a forcing function to finish thinking and close the loop on ideas.
  • Accept many duds and ship consistently to improve over time.
ADVICE

Use Constraints To Boost Output

  • Use constraints and tools (lists, voice notes, timed writing apps) to make writing easier and sustain momentum.
  • Gamify the process with short timers and incremental goals to produce more output.
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