257. Philipp Roesch-Schlanderer, Co-founder & CEO of EGYM
Oct 1, 2024
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Philipp Roesch-Schlanderer is the co-founder and CEO of EGYM, a Munich-based fitness tech company revolutionizing strength training with smart solutions. In this conversation, he shares insights about EGYM's impressive $200M funding round and plans for U.S. expansion. The discussion dives into the integration of AI for personalized workouts and the company's commitment to corporate wellness through its Wellpass program. Roesch-Schlanderer also explores trends shaping the fitness industry and the importance of holistic health in modern fitness solutions.
EGYM's recent $200 million funding boosts its corporate wellness expansion in the U.S. through initiatives like the WellPass program.
The introduction of AI-driven platforms like Gym Genius personalizes workout experiences, enhancing user engagement and improving fitness outcomes.
Deep dives
Funding and Growth Acceleration
The company recently secured $200 million in funding, marking a significant milestone in its growth journey. This funding has allowed the company to become debt-free and enhance its financial stability, ultimately enabling faster progress. The CEO expressed that the company now achieves in one year what previously took 13 years, demonstrating remarkable growth and market readiness. Strategic selections of investors focused on long-term growth, rather than quick returns, have allowed the company to align its vision with supportive partners for future endeavors.
Corporate Wellness Integration
The company plans to expand its corporate wellness business, particularly in the U.S. market, as it launches new services like the WellPass program. This initiative aims to connect the gym ecosystem with healthcare outcomes, providing incentives for exercise while engaging various stakeholders, such as gym operators, users, and employers. The focus on demonstrating the value of strength training for long-term health benefits positions the company to tap into a growing awareness of fitness within the corporate landscape. By enhancing collaboration across health and wellness, the company aspires to change perceptions of fitness as a vital aspect of proactive health management.
AI-Driven Personalized Workouts
The introduction of the AI-based platform, Gym Genius, highlights the company's commitment to personalizing workout experiences. By collecting extensive data from gym equipment, Gym Genius is able to generate tailored workout plans based on users' goals and performance. This technology not only assists beginners but also aids experienced athletes who may prefer not to think about their workout planning. Hence, this innovative approach aims to improve user engagement and results, encouraging consistency in gym attendance.
Vertical Integration and Market Strategy
The company is utilizing a vertical integration strategy to consolidate its position within the fitness industry, offering a unique solution that encompasses connected hardware, software, and services. This integrated model allows the business to maintain control over the user experience and address the operational needs of gym operators. By creating a comprehensive ecosystem, the company aims to foster client loyalty and maximize the effectiveness of its offerings. This approach, coupled with an understanding of the evolving healthcare landscape, positions the gym as a key player in preventive health management.
Today, I'm joined by Philipp Roesch-Schlanderer, co-founder & CEO of EGYM.
Based in Munich, EGYM supplies smart strength solutions to 18K global fitness partners while connecting employees of 16K corporate clients to local workouts. Scaling up, the fitness tech company just raised $200M in a Series G round, reaching a $1B valuation.
In this episode, we discuss how EGYM plans to deploy fresh capital and expand stateside.
We also cover:
• EGYM's vertically integrated strategy • Growing its corporate wellness program Wellpass • Using AI to personalize workouts and improve outcomes
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Chapters: (00:00) Introduction (01:41) Recent Developments and Funding (03:41) Strategic Investor Partnerships (09:17) Expansion into Corporate Wellness (22:32) How EGYM Has Found Success (28:09) AI and Personalized Workouts (33:39) Industry Trends and Future Roadmap (39:50) Holistic Health (42:04) Conclusion
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