It takes great courage to go out on your own and start a new business. It involves enormous, calculated risk. Ben Lancaster was well aware of this when he took over ownership of Aviate hats in 2015 and in just under 2 years, Aviate has become a phenomenon of success. People all over the country, and even the world, are familiar with Aviate's hats. Celebrities and average Joes alike are sporting these hats with the airport code of their home city stitched on them. How does one handle the stresses and challenges that come with starting a new venture? It doesn't happen overnight, and it is never easy. Hear Ben share his story on this week's podcast.
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