Margaux Gregoir started her job as the Vice President of Finance at Luko — a France-based home insurtech startup — right as the COVID-19 pandemic hit.

The worldwide economy ground to a halt, as did Margaux’s plans for building out Luko’s finance team.

As someone who’d just made the jump from advisor to financial director, Margaux could’ve panicked. Instead, she got creative.

Margaux used the emergency to take a deep-dive into every aspect of the company, and familiarize herself with its operations. Through this company-wide audit, she learned what Luko could afford to give up for a while, if it meant that the company could eventually achieve the kind of growth Margaux knew it deserved.

Having led the Luko finance team through periods of both stalled and intense growth, Margaux now has a better understanding of what she values in her colleagues and in her own work.

In this episode of The CFO Playbook, Margaux talks about what she thinks is important in a finance leader, the necessity of following a detailed roadmap, and how people who work in the operational sides of a company can stay motivated in their ultimate goal of making customers happy.

Connect with Margaux on LinkedIn.

Connect with our host Ross on LinkedIn.

If you want a better way to track and control your team’s spend, checkout Soldo.com.

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131: What to Say (and Not to Say) When Tragedy Strikes