

From Film to SEO with Ana de la Cruz
How does someone go from the film industry to SEO? Sarah chats with Ana to find out. Such a delightful conversation, where Ana opens up about what she learnt about herself during this transition, transferrable skills, and much more.
About Ana:
Ana has over a decade of marketing experience and seven years dedicated to SEO. Her expertise spans across diverse industries, including B2B, eCommerce, finance, and healthcare. Ana’s journey into YouTube SEO began in 2016 when she co-produced The Boxing Voice podcast, gaining hands-on experience in the world of YouTube. Since then, she has actively consulted with content creators and small businesses, helping them build and grow their YouTube presence through effective SEO strategies. Ana has previously written for the Women in Tech SEO Knowledge Hub about YouTube content strategy and has shared her personal development experiences on the Rank Suite website. She also enjoys listening to podcasts, sipping coffee, and watching cat videos. Ana lives in New York City with her partner and their two cats.
Where to find Ana:
About 'The SEO Mindset' Podcast
Build your inner confidence and thrive.
The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.
Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.
Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.
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Resources used for episode
- What I learned from the Women in Tech SEO Mentorship Program | RankSuite
- YouTube Content Strategy | Women in Tech SEO
- Joelle Irvine - JI Growth Marketing | LinkedIn
- Mark Williams-Cook - TopDog Harnesses | LinkedIn
Copyright 2025 Sarah & Tazmin
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Come along to the LIVE podcast
We're teaming up with our good friend Jack Chambers-Ward, Search with Candour host, to bring you another LIVE podcast. That's right, we're recording an episode in front of a live audience. The title is, 'Social Health is the Key to Career Success'. We're kicking off at 7pm, the night before brightonSEO (Wednesday 22nd October 2025). It's free to attend, and we're throwing in food, snacks and drinks. The last events have SOLD OUT, so grab your ticket today to avoid disappointment.