UGC 101 Episode 1 - Why UGC and Why Now?
Jan 24, 2025
In this engaging conversation, Tami Eaton, a UGC creator and educator, shares her journey from network marketing to becoming a sought-after UGC expert. She discusses the ease of starting on Fiverr, where she completed over 400 brand projects, and the thrill of receiving exciting freebies. Tami emphasizes the importance of clear communication, setting expectations, and the benefits of her course, designed to help newcomers navigate the UGC landscape confidently. Discover why UGC is akin to paid acting and how to maintain your standards while growing your brand.
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From Network Marketing To Fiverr
- Tami transitioned from network marketing after burning out and wanted income independent of managing others.
- She discovered UGC through her mentor and began by offering services on Fiverr to gain experience.
You Don't Need Your Own Feed
- UGC lets creators make content for brands without posting to personal socials or building follower counts.
- That separation reduces burnout and preserves authenticity for ad-first audiences.
Why UGC Ads Perform Better
- UGC ads often outperform traditional influencer posts because they appear more authentic to first-time viewers.
- Audiences now see frequent influencer pushes as less credible, increasing UGC effectiveness.