Millionaire University The Hourglass Phenomenon in Business With Justin and Tara Williams (MU Classic)
Jul 21, 2025
Dive into the intriguing hourglass phenomenon that every entrepreneur faces, from the thrill of starting business ideas to overcoming dead ends. Discover the 'spaghetti method' for refining focus and hear personal stories of risk-taking, like selling a home to travel the world. Learn about the emotional rollercoaster of entrepreneurship, the importance of traction for growth, and the transformative impact of podcasting. Finally, embrace change and innovation as keys to success in both life and business.
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Hourglass Phenomenon in Business
- The Hourglass Phenomenon illustrates entrepreneurship starting broad and narrowing focus over time.
- Success requires experimenting to find what sticks and refining strategies accordingly.
Use Spaghetti Method to Focus
- Use the spaghetti method: try many things and keep what works.
- Focus your efforts on what sticks to develop your business effectively.
Pivot from Social Media to Podcast
- Millionaire University started many social channels with little traction.
- After much effort, they pivoted to focus on growing their podcast for better results.
