insights INSIGHT Pressure to Launch Big
- The pressure to delay launching and find flaws is amplified by the idea of needing a "big launch".
- This mindset originates from mass media and differs from traditional localized businesses.
question_answer ANECDOTE Early Adopters and Innovation
- Karl Benz launched the car in Germany despite legal restrictions and lack of infrastructure.
- Gutenberg introduced the printing press when few could read and reading glasses weren't invented.
question_answer ANECDOTE TV Sitcom Theme Songs
- TV sitcoms used long theme songs to recap the entire storyline, even for short episodes.
- This was due to limited channel options and the need to capture viewers quickly before they switched.
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Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 19 books and a long-time entrepreneur, freelancer and teacher.
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