AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
In this episode of The Renegade Lawyer Podcast, I sit down with Jonathan Breeden, the founder of Breeden Law Firm, to talk about his incredible journey from a solo practice in 2000 to a multi-seven-figure law firm with nine attorneys and 24 employees in the suburbs of Raleigh, North Carolina.
Jonathan shares how he overcame massive challenges—including losing his entire staff at once—to rebuild and scale his firm using smart marketing strategies, data-driven hiring, and a relentless focus on client experience. We dive deep into:
✅ How he leverages niche marketing & local SEO
✅ Why hiring “baby lawyers” has been a game-changer
✅ The power of intake & follow-ups (and why most lawyers lose leads!)
✅ How he’s using a community podcast to dominate local visibility
This episode is packed with insights for any lawyer looking to grow, scale, and thrive in a competitive market.
🔊 Listen now and take notes—this is one you don’t want to miss!
🎧 Available on Spotify | Apple Podcasts
Ben Glass is a nationally recognized personal injury and long-term disability insurance attorney in Fairfax, VA. Since 2005, Ben Glass and Great Legal Marketing have been helping solo and small firm lawyers make more money, get more clients and still get home in time for dinner. We call this TheGLMTribe.com
What Makes The GLM Tribe Special?
In short, we are the only organization within the "business builder for lawyers" space that is led by two practicing lawyers.
One thing we're sure you've noticed is that despite the variety of options within our space, no one else is mixing
the actual practice of law with business building in the way that we are.
There are no other organizations who understand the highs and lows of running a small law firm and are engaged in talking to real clients. That is what sets GLM apart from every other organization, and it is why we have had loyal members that have been with us for two-decades.