In episode #1134, we share the key differences between short 10-minute and long 45-minute podcast episodes. While longer episodes are great for running ads, they are much more time-consuming than the shorter episodes that require far less preparation. Tune in to hear the pros and cons of each.

TIME-STAMPED SHOW NOTES:

[00:26] Today’s topic: The Difference Between A Short 10-Minute and Long 45-Minute Podcast.
[00:36] The characteristics of a long and short podcast.
[00:58] The primary factors to consider when choosing between the two.
[01:45] Why longer episodes are best for ads and an example of someone who does it right.
[02:11] Being ready to do much more prep work with 45-minute podcasts.
[02:53] How we get topic ideas for this podcast.
[03:13] Considering your audience and presenting them with a choice between the two.
[03:43] Why you should not change the format of your existing podcast.
[04:05] That’s it for today!
[04:10] To stay updated with events and learn a new way to grow your business, go to the Marketing School site for more information.

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What's The Difference Between a Short 10 Minute Podcast Versus 45 Minute One? | Ep. #1134