34: Evidence-Based Methods To Seamlessly Convert Prospects Into Clients with Dan Solin

After five years of frustratingly inconsistent prospecting meetings, Dan Solin decided there had to be a better way.

So, he spent a year researching and learning everything he could about the neuroscience and psychology of what it took to seamlessly convert a prospect into a client.

From that, he built an evidence-based process that flipped everything he knew on its head. And, in his first year prospecting with this new approach, he brought in $100 million under management (no, that’s not a typo).

In this episode, Dan explains what he learned from his research and what he changed to see such massive growth.

We discuss:

• The science behind why it’s so powerful to get someone to talk about themselves
• The power of questions to build trust and credibility in a way nothing else can compete with
• The reasons why you shouldn’t take notes during meetings
• How to answer “What do you do?” and why most advisors get it way wrong
• The question to ask at the end of every prospect meeting instead of closing
• And way more game-changing insights!

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