

From Cash Crunch to Cash Flow: Expense Optimization Tactics
Welcome to a new episode of Business Lunch! Today, hosts Roland Frasier and Richard Lindner dive deep into a practical framework for optimizing business expenses—perfect for founders, business owners, and financial leaders. Whether you’re facing a cash flow crunch or simply want to boost your bottom line, this episode is packed with actionable strategies to help you identify, analyze, and cut unnecessary costs while maintaining business momentum.
Highlights:
"Every extra million dollars helps, every extra $100,000 a month helps."
"Profit dies by a thousand cuts, especially with forgotten subscriptions."
"Don’t wait for things to get bad to make things better."
"If you’re operating on a 25% profit margin, cutting $100,000 is like adding $400,000 in sales."
Timestamps:
00:00 – The Payment Terms Dilemma: Cash Flow vs. Sales Velocity
01:32 – Why Every Business Needs a Bottom Line Review
03:10 – Testing 12-Month Payment Terms: Results & Risks
06:24 – The Impact of GAAP Accounting on Revenue Recognition
08:40 – The STOP Framework: Where to Start Cutting
13:24 – Evaluating Team ROI: Scorecards & Underperformance
15:39 – Tools & Tech: The Hidden Cost of Subscriptions
18:59 – Operations & Overhead: Renegotiating Leases and Utilities
26:46 – The SAVE Process: Scan, Analyze, Verify, Execute
34:56 – Why Quarterly Expense Reviews Matter
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
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Join Roland & Ryan at Get Scalable Live
If you’re a founder, CEO, or operator running a 7- or 8-figure business, Get Scalable Live was built for you. This is not your typical business event. It’s 3 days of hands-on strategy, real-world frameworks, and next-level networking with the smartest operators in the game. 🗓 November 18–20, 2025 📍 San Diego, CA 🎉 Hosted by Ryan Deiss, Roland Frasier, and Richard Lindner 🎧 As a Business Lunch listener, you get 25% off your ticket. Use code LUNCH at checkout.