Tech Lead Journal

#155 - Build What Matters With Vision-Led Product Management - Ben Foster

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Nov 20, 2023
Ben Foster, co-founder of Prodify and co-author of “Build What Matters”, discusses vision-led product management and the importance of understanding customer problems. He explores common product dysfunctions and the three key aspects of vision-led product management: key customer outcomes, customer journey vision, and product strategy.
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