Creator Science #16: Puno – Finding freelance clients, managing your time, building a business to support your lifestyle, and creating exceptional courses.
Jul 14, 2020
Puno Puno, the dynamic Founder of ilovecreatives and co-creator of PeopleMap.co, dives into the entrepreneurial journey of freelancing. She sheds light on effective time management and avoiding burnout while juggling multiple projects. Puno discusses the evolution of her creative business and the importance of community connections. From creating engaging online courses to navigating Instagram marketing challenges, she shares actionable insights on harmonizing personal fulfillment with client work, all while embracing optimism and continuous growth.
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Puno's Freelance Journey
- Puno started freelancing after running out of money while building a web business with her husband.
- She transitioned from UX/UI design to advertising and finally landed on Squarespace web design, which offered more control and aligned with her lifestyle.
Prioritize Lifestyle and Iterate
- Start by defining lifestyle dealbreakers and work backward to find solutions.
- Check in with yourself daily to assess happiness, frustrations, and make small, iterative improvements.
Time Tracking and Avoiding Burnout
- To avoid freelance burnout, Puno tracked her time meticulously using spreadsheets.
- She calculated how much time she needed to work to reach her income goal, allowing her to set boundaries with clients.