6 Figure Creative #394: How to Increase Referrals by Fixing These 7 Referral Killers
Dec 23, 2025
Learn how two freelancers face dramatically different fortunes based on their approach to referrals. Discover the seven critical mistakes that can hinder your chances of getting clients. Explore how to assess your own 'referrability score' and the importance of likability and clear communication. Find out why a strong reputation matters and how to stay top of mind with clients. Plus, uncover strategies to attract quality clients and leverage past relationships for exponential growth. Fix even one key issue, and watch your leads and projects soar!
AI Snips
Chapters
Transcript
Episode notes
Referability Is Multi-Dimensional
- Referability is a spectrum made of multiple factors beyond skill, like likability and communication.
- Improving non-technical traits can raise your referral score faster than obsessing over craft alone.
Make Results Your Foundation
- Ensure you consistently deliver excellent results because better outcomes drive more referrals.
- If your work is genuinely weak, prioritize improving craft before expecting referrals to scale.
Be Likable And Communicative
- Improve likability and reliability; clients refer people they enjoy and trust.
- Communicate proactively about timing and progress to avoid damaging referrals.