The Truth In This Art: Stories That Matter Artful Sourdough Storytelling: Lane Levine's Creative Journey
Welcome to 'The Truth in This Art' podcast, hosted by Rob Lee, engage in this meaningful conversation with Lane Levine, the visionary behind A Friendly Bread, a flourishing LGBT-owned venture known for crafting delectable sourdough snacks. Lane's journey began with a hobby that evolved into a thriving business, where the transformation of real sourdough bread into irresistible elevated treats takes center stage. With a commitment to employee development and a dedication to delivering positivity and friendliness to customers, A Friendly Bread's offerings reflect Lane's artful fusion of taste and community spirit.
In this feature, we unravel:
- How A Friendly Bread's status as an LGBT-owned business intersects with its dedication to fostering employee growth and creating memorable customer experiences.
- Lane Levine's insights on how practicing compassion and understanding can elevate interactions with customers and collaborators, and how these values shape A Friendly Bread's approach.
- Uncover the dynamics of Baltimore's food culture, which thrives in supporting new culinary ventures while confronting the bittersweet reality of cherished establishments shutting their doors.
- Take a closer look at A Friendly Bread's strategic plans for growth, as they aim to penetrate larger grocery markets and tantalize taste buds with inventive grilled cheese variations and frozen sourdough French toast creations.
Lane shares their journey of starting a business specializing in sourdough snacks. Lane initially disliked bread but developed a love for it after learning how to make it themselves. They started selling their bread out of their house and eventually decided to turn it into a full-fledged business. A Friendly Bread focuses on creating high-quality products made from scratch and prioritizes employee growth and a positive customer experience. Lane discusses the challenges and lessons they have learned along the way, including the importance of compassion, diligence, and patience in business. They also highlight the unique traits of the food culture in Baltimore, such as the city's ability to support new businesses and the unfortunate trend of beloved establishments closing down. Lane shares their future plans for A Friendly Bread, including expanding into larger grocery stores and introducing new flavors of grilled cheese and frozen sourdough French toast.
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Host: Rob Lee
Music: Original music by Daniel Alexis Music with additional music from Chipzard and TeTresSeis.
Production:
- Produced by Rob Lee & Daniel Alexis
- Edited by Daniel Alexis
- Show Notes courtesy of Rob Lee and Transistor
Photos:
- Rob Lee photos by Vicente Martin for The Truth In This Art and Contrarian Aquarian Media.
- Guest photos courtesy of the guest, unless otherwise noted.
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