Manage Smarter 222: Jon Morris: Why Isn't My Agency Growing?!
Jon Morris is the founder & CEO of Ramsay Innovations and a serial entrepreneur. Prior to Ramsay, he established Rise Interactive in 2004,with prize money from his second-place finish in the University of Chicago’s prestigious New venture Challenge. Over the next 16 years he grew Rise from a one-person shop to one of the largest independent marketing agencies in the world, selling in 2018. While pondering his next move, he realized that he was most energized when connecting and helping fellow entrepreneurs grow their businesses. Ramsay Innovations’ mission is to transform marketing agencies by providing them with world-class, agency-specific finance management and strategic planning at a fraction of the cost.
In this episode, Lee, Audrey and Jon discuss:
-Current landscape of agencies in the U.S. and prediction for 2023 given a possible recession
-The huge opportunities Jon sees for agency sales reps this year and methods to grab more market share
-How to expand owned and earned media
-EBITA for agencies and recommended percentages to keep this year
-How to scale up your sales departments to drive growth and gross margins he recommends for 2023
-Jon's methods for accurately budgeting and forecasting for the year
"The biggest mistake agency managers make is the lack of understanding how to use financial insights to improve decision making that will lead to more profits, cash and growth." - Jon Morris
Build Credibility and Effective Leadership with the Manage Smarter Podcast
Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.
Connect with Jon Morris
https://ramsayinnovations.com/
https://www.linkedin.com/in/jonmorrisramsayinnovations/
Connect with Manage Smarter Hosts
· Website: ManageSmarter.com
· LinkedIn: Audrey Strong
· LinkedIn: C. Lee Smith
Connect with SalesFuel
· Website: http://salesfuel.com/
· Twitter: @SalesFuel
· Facebook: https://www.facebook.com/salesfuel/
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