Media Training Podcast

Is it ok to ignore a journalist?

Dec 12, 2025
Discover the delicate art of dealing with journalists in tough situations. Former journalist Steve Blears reveals that refusing to answer can sometimes be the best strategy. He shares insights on how silence can protect your organization in confidential matters. Learn how to handle provocative questions without taking the bait and why it's crucial to stick to topics within your expertise. With practical advice, this discussion highlights when ignoring a reporter is not only acceptable but also wise.
Ask episode
AI Snips
Chapters
Transcript
Episode notes
ANECDOTE

Leaked Deal Panic

  • Steve Blears recounts a comms pro,
INSIGHT

Journalists Have No Legal Power

  • Journalists are not the police and have no power to force answers.
  • Saying nothing is valid when information is confidential or commercially sensitive.
ADVICE

Use Silence As A Valid Response

  • Do not feel obliged to confirm or deny rumours; you can simply say nothing.
  • If you refuse to comment, reporters can only report you declined to answer.
Get the Snipd Podcast app to discover more snips from this episode
Get the app