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Win The Content Game
1. How we made over $200k in our first year of podcasting with just a $53 microphone and a mission!
Mar 27, 2022
Learn how a podcasting newbie turned her podcast into a lead generation machine, closing over $200K in her first year. Discover the power of Content Honey Traps and how they can compel your dreamiest clients. Get insights on using four Content Honey Trap Tools for your podcast today.
37:50
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Quick takeaways
- Using story-based content honey traps can engage your audience by creating intrigue and captivation through the use of paradoxes, cliffhangers, big reveals, and shared endings.
- Implementing tips-based honey traps by providing valuable insights and expert advice related to your podcast topic or guest interviews can attract and engage your audience, showcasing your expertise and credibility.
Deep dives
Using Story-Based Content Honey Traps to Intrigue Your Audience
One effective strategy to engage your audience is to use story-based content honey traps. This involves using four different mental models to create intrigue and captivate your listeners. The first model is the paradox, which contrasts a big result with a surprising or unbelievable fact. The second model is the cliffhanger, which generates temptation by leaving your audience wanting to know what happens next. The third model is the big reveal, where an unexpected twist in your story captures attention. Lastly, the fourth model is the share, where you give away the ending to entice your audience to listen to the full story.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode