

From Apple to Oculus-Now Taking On Consumer Hardware | Nirav Patel, Framework | EO
Jun 30, 2025
24:04
From Apple to OculusNow Taking On Consumer Hardware | Nirav Patel, Framework
The consumer hardware market is often said to be one of the toughest to survive. Yet, Framework has continued to grow steadily, with its DIY laptop as a flagship product.
Founder and CEO Nirav Patel has been a selfproclaimed “hardware guy” since childhood, always deeply passionate about hardware. He not only gained experience as a software engineer at Apple but was also personally recruited to Oculus by Palmer Luckey himself. So, what kind of consumer hardware is he building? And how did he manage to succeed in a market where most fail?
Discover his secrets in “4 Steps to Win in the Market No One Survives.”
00:00 Intro
01:33 What a Hardware Guy Learned at Apple
02:26 “I Didn’t Want to Work at Apple”
03:12 First Meeting with Palmer Luckey
03:57 There Wouldn’t Be Oculus Without Nirav Patel
06:07 Oculus’s Biggest Mistake
09:06 Playbook for the Consumer Hardware Market
10:45 Step 2
12:04 Step 3
13:52 Step 4
15:52 The Most Important Secret to Survive
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