

256. The dangers of expert-washing your marketing
Aug 21, 2023
Explore the dangers of seeking expert advice for sales copy, the influence of unsolicited advice and the importance of other people's perception in business. Discover the significance of resonating with your target audience and trusting yourself. Embrace your inner power and creativity while avoiding expert-washing in marketing.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
The Dangers of Seeking Expert Advice for Sales Copy
02:27 • 2min
The Influence of Unsolicited Advice and the Importance of Other People's Perception in Business
04:47 • 3min
Finding the Right Fit
07:35 • 9min
Trusting Yourself and Connecting with Your True Self
16:38 • 2min