Meta’s finally doing it—ads are coming to WhatsApp. Jay Schwedelson explains what that means for marketers (especially if you’re already running ads on Facebook or Instagram). Plus, you’ll learn a sneaky trick to boost your content downloads, get a disturbing stat about AI relationships, and hear what restaurant chain is opening more locations than seems humanly possible.
Best Moments:
(00:50) WhatsApp is opening up to ads for the first time ever
(01:49) “Growth,” “micro,” and “quick fix” as secret weapons for content titles
(04:04) 16% of singles are open to AI relationships—and most people don’t think it’s cheating
(05:29) Starbucks opened 589 new stores last year, and that’s somehow not the weirdest stat
(06:28) “Echo Valley” is the new Apple TV thriller, but Jay’s hyped about something way more wholesome
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Do This, NOT That: Marketing Tips with Jay Schwedelson