

What Does It REALLY Mean To Do Things That Don't Scale?
9 snips Oct 13, 2022
Explore the gritty realities of entrepreneurship and the harsh truths founders face amid the illusions of tech success. Discover how early-stage startups can engage users through personal involvement, illustrated by Reddit's founders. Learn how unscalable strategies like hands-on delivery management helped food startups build customer relationships. Emphasizing the 'do things that don't scale' philosophy, the importance of tedious tasks and direct customer interaction is highlighted as essential for early success.
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Reddit's Fake Users
- Reddit founders Steve and Alexis faked user activity to make the site appear populated.
- They created a tool to submit links under fake usernames, giving the illusion of an active community.
DoorDash Founders as Delivery Drivers
- DoorDash founders initially delivered all orders themselves.
- This direct interaction provided valuable insights into customer needs and operational challenges.
Cruise's V1
- Cruise's initial driverless car was a retrofitted Audi with limited functionality.
- It primarily functioned as advanced cruise control and struggled with simple obstacles like shadows.