Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! Google is for Old People and Search is Changing. Here's Why
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Dec 6, 2024 Discover why younger users are ditching Google for platforms like TikTok and YouTube. Delve into the implications of Google’s recent algorithm updates and their effects on content creators. Explore the growing role of SMS marketing as a game-changer for businesses in 2025. Hear about niche sites making waves with unique products and trends, including a quirky focus on geese control. Plus, enjoy insights on Bitcoin investments and the evolution of video marketing strategies that are redefining online engagement!
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Google Search Aging
- Younger demographics are shifting away from Google Search.
- They prefer platforms like YouTube and TikTok for information seeking.
Google's Decline
- Google is facing a "death by a thousand cuts" due to various factors.
- These include antitrust issues, declining search quality, and the rise of AI.
Ad Spending Diversification
- Consider diversifying ad spending.
- Amazon is gaining market share as brands prioritize platforms where purchases occur.