Ecommerce Playbook: Numbers, Struggles & Growth Summit Recap: Lessons You Only Learn From Talking with Clients In Person
Jul 24, 2025
Delve into the transformative power of in-person meetings, where face-to-face conversations reveal issues hidden behind screens. Discover the universal creative volume challenges brands face and strategies to overcome them. Explore leadership struggles that CEOs often mask and the essential trust-building between agencies and clients. Learn how personal interactions can redefine advertising strategies and enhance brand experiences in a shifting economic landscape.
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Power of In-Person Meetings
- Face-to-face meetings create a more human, honest connection than typical weekly Zoom check-ins.
- Casual social activities like golfing and drinks help reveal true feelings and frustrations with clients and vendors.
Visit Vendors, Build Trust
- Go visit your vendors in person to build trust and better understand their needs.
- Agencies should create opportunities for clients to visit and interact with their teams live.
Building Bonds via Shared Experiences
- Meeting clients in person helps build human connections through small shared moments like inside jokes.
- Experiences like showing Australians a Cybertruck provided fun cultural bonding and relationship building.