The Challenge of Yelp Reviews in Property Management

Property managers often face challenges with negative Yelp reviews affecting their ratings. Despite receiving four and five-star reviews, Yelp sometimes suppresses positive ratings, impacting overall scores. Unlike Google, Yelp's review system makes it difficult to dispute or remove negative reviews. To counter this, one property manager incentivized employees to generate numerous positive reviews through a company-wide contest. This strategy improved their Yelp score, demonstrating the significance of online reviews and reputation management in the industry.