Retail Gets Real cover image

Retail Gets Real

323. A look at J.C. Penney’s $1 billion reinvestment project

Oct 31, 2023
21:52

J.C. Penney is in the midst of a major transformation, with a plan to spend more than $1 billion by the end of 2025 to revive the 121-year-old chain. On this episode, we’re speaking with Executive Vice President and Chief Merchandising Officer Michelle Wlazlo about the department store’s historic $1 billion reinvestment project, the evolution and debut of several private labels and exclusive partnerships, and what’s ahead for the holiday season.

Learn more at retailgetsreal.com.

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner