In this episode, we chat with guest Dr. Morissa Schwartz and she has an impressive following of over 500,000 on social media and viral videos viewed more than 600 million times.  She discusses her journey and insights into how marketing is evolving in the era of AI. She shares the strategies including a heavy focus on organic social media growth. Dr. Schwartz also delves into her unique hobby as a prompt engineer for AI, specifically working with AI to explore philosophical concepts, and she shares innovative uses of AI in marketing.. The discussion extends to the impact of AI on marketing strategies, the importance of adapting to technology advancements, and predictions for future trends. Additionally, Dr. Schwartz touches on the legal and practical challenges presented by AI, offering advice on how to embrace new technologies effectively in the marketing sphere.

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01:57 Exploring AI and Marketing
03:10 Marketing Success Stories and Strategies
10:28 Navigating the Complexities of AI in Marketing
13:21 AI's Impact on Creativity and Future Trends
21:10 Practical AI Applications and Marketing Insights
26:02 Embracing AI: Challenges, Opportunities, and Final Thoughts

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